Episode 103 How to Deal with a Copycat in Business with Ali Lilly

Feb 09, 2022


What you will learn from this episode:

  • Learn the essentials for successfully rebranding your business.
  • Hear stories of beauty brand copying and lessons learned from the high cost of brand/product infringement.
  • Find out how to protect yourself from copycats and imitators to safeguard your brand and your business' profitability.


Our brand look and vibe often change as we grow and evolve personally. Sometimes, you may figure it out initially, or you may need to reassess.

Do you feel like others have copied or mimicked your business ideas? How did you handle it?

Do you feel like you need a brand image or a complete change in your business?


Ali Lilly is the founder of Lash Anarchist and the host of the Lashes and Bullsh*t podcast. She is a lash professional who turned educator to help other lash professionals grow their businesses. 

In this episode, Ali shares some fantastic advice on branding and what to do about copycats. She also reveals her self-awareness...

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