Episode 40: Marketing is a Discipline that Determines your Business Growth

Sep 02, 2020

What you will learn from this episode:

  • Learn about the strategy of Persuasion and Influence
  • Find out what are the important C’s to consider in crafting a compelling marketing message
  • Learn about what goes into an effective marketing strategy


In whatever economy the world is in there is one key to business success and that is marketing. If you have effective marketing, sales become easy. More than the skills we have, we need to know how to attract the right customers. And more than the tactics of posting on social media and on our website, we need to learn about the strategy of persuasive influence. Let it be communicated to clients that we are the clear and only path towards the solution to their problem. 

In order to come up with effective marketing, we need to keep the following in mind. First, learn to captivate them, get their attention so we can tell them the rest of our story and the services that we offer, and let them take action. Secondly,...

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