Episode 54: Beauty Business Journey Of Overcoming Obstacles with Heidi Rockholm

Oct 20, 2020

 

What you will learn from this episode:

  • Learn how to keep the right attitude amidst tough times in your business and personal life
  • Discover about 'The Elevate Program' and the system and structure it brings to your business
  • Find out why 'The Elevate Program' is not just any other marketing program out there

 

Summary:

How do you hold your head amid life's adversity? Do you cower in fear, or do you soldier on?

When life throws you one trial after another, that's not something you can just easily shrug off. But this guest we have for today's episode went through the toughest in her life and business but still stands tall despite it all. 

Heidi Rockholm has been in the beauty industry for 29 years. As a successful stylist, makeup artist, and salon owner she started in the permanent makeup industry about two and a half years ago while recovering from shoulder surgery and opening her BeeQueen Studio. Heidi currently holds 18 different certifications. Eight of them are...

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Episode 33: Leveraging Your Time And Money

Jun 18, 2020

 

Why you have to check out today’s podcast:

  • Learn how to maximize your time and money for your business to scale up  
  • Discover the key benefits of leveraging technology - helpful apps and tools available to help you save so much time to focus more on important money-making tasks
  • Learn how to leverage other people's knowledge and skills to speed up the process to save you time and make more money

 

Summary

If you want sustainability for your beauty business, you need to leverage these two resources: time and money. We need to realize how closely connected time and money are and how these two help your business tremendously. In this new normal that we live in, we need to maximize resources so our business can thrive. You can always charge additional fees for PPEs that clients would be using when they get services done, as well as, other sanitation and disinfecting measures you will put in place. You might be worried you are “nickel and...

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Episode 15: The Vacation Lessons That Can Help Your Business

Jan 23, 2020

 

Why you have to check out today’s podcast:

  • Why taking a vacation or just getting time to have some thinking "white space" will be an advantage to your business.
  • The realities of other people's perfect Instagram photos and why it is essential to not compare yourself to them
  • The substantial difference in being busy and being productive 

 

Summary

My family and I were on vacation in Hawaii and had a good time. We got amazing photos that are Instagram-worthy. But you know what, the whole trip was not as glamorous as it seemed to be. We had major challenges and setbacks, but that doesn't hinder us from enjoying and making the most of these moments.  The good thing is I realized that there are valuable lessons learned from our vacation that can relate to growing your beauty business.

The truth is, it is not always a smooth journey when we are trying to grow our beauty business. We can feel overwhelmed by the bumps and curves that we encounter.  At times...

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